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Corporate Identity

Client: TSI

Brand Value:

Trust. Science. Innovation.

Background:

TSI, a world-class provider of innovative measurement solutions, sought a new brand identity that would integrate its 19 business units and position the company as a global precision instrument leader.

MVP Solution:

MVP designed and conceptualized a bold, forward looking logo featuring the acronym, "Trust. Science. Innovation," a direct outgrowth of MVP's brand consulting engagement.

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Industries Covered

B2B
Industrial
Scientific Instrumentation